Dept. of Occupational Therapy,
Manipal strongly believes that need of the hour is the ability to market OT in
right way.
Over the years it has
demonstrated various strategies to be able to do so. One of the methods to
facilitate marketing is to get associated with some important names in the
Indian business world.
In an initiative to do so, Dept.
of OT, Manipal collaborated with Big Bazzar, Udupi to mark the occasion of
WORLD STROKE DAY [29th Oct., 2011] by arranging Stroke Awareness Campaign [28th
to 30th Oct, 2011] at the premises of Big Bazaar. The team of OT faculty &
students interacted and screened for the risk of stroke and the subsequent
rehabilitative management, amongst the thousands of customers visiting the
shopping mall. It gave tremendous opportunity to the students and staff to talk
on stroke and OT amongst the common people and also served as OT promotion
activity as well. Being associated with a brand name brought instant attention
of the public and the media.
In this occasion Shovan Saha, HOD,
Dept of OT, Manipal urge the younger generation of OT’s to initiate more and
more of such activities, activities that are novel and impacting, and will give
tremendous mental strength to overcome all kind of professional setbacks.
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